The Pure Pigment is placed with the eye shadows in the shop, and can be bought from the website in the "eyes" section, so obviously I thought that this product was simply for the eyes....but I was wrong! Illamasqua say it's "A metallic, high-shine, pure-colour powder that highlights eyes, cheeks and brows. Mix with eye shadow, blusher or use it on its own to intense effect". Personally, I love it on my eyes the most. It's quite dramatic, and very shimmery, so definitely not to be used for a daytime look! It works really well with a creme based eyeshadow, and makes the pigment last a lot longer, as well as being easier to blend. It retails at £15.50 which I think is quite pricey for something so small, but I have a feeling it will last a long time as it doesn't take much to make your eyes look beautiful and sparkly! You can buy the Pure Pigment from http://www.illamasqua.com/shop/catalogue/category/eyes/products/pure-pigment/21/ and select from a range of colours.